|Complete Road Show Solutions
Enhance the Member's Shopping Experience
is a Road Show? Road Shows are special events that take place at warehouse clubs and other retailers to promote products that are available for a limited time only. Road Shows give retailers an opportunity to offer their customers unique products beyond their normal inventory selection.
The duration of a Road Show can be from 4 to 18 days or more and is determined by the product category, seasonality and the purchase commitment of the retailer. Road Shows, supported with proper merchandising and staffing, allow a retailer to offer customers new and exciting merchandise, to increase frequency of shopper visits and a create a sense of urgency to buy the featured product before the Road Show ends.
We collaborate with our clients to help them deliver high performance Road Show events in the Warehouse Club channel throughout the United States, Canada and Mexico.
We study your business and provide counsel from project inception through execution. The result is an integrated sales & marketing roadmap to manage your Road Show activities.
Our strong know how of the Warehouse Club environment spans all promotions methods:
- Product Demonstration
- Consumer Education
- Brand Personality Appearances